Tag ~online advertising

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Behavioural advertising is out of control warns UK watchdog

Three great opportunities for startups in the entertainment space

UK expands Online Safety Bill to cover scam ads and eyes wider reforms

EU is now investigating Googles adtech over antitrust concerns

Is the advertising market in trouble

DDG has a tracker blocking carveout linked to Microsoft contract

Twitter names first international markets to get checks on political advertisers

5 ways to seize the opportunities created by recent chaos in ad tech

Podcast advertising has a business intelligence gap

Adtech giant Criteo is being investigated by Frances data watchdog

The downfall of ad tech means the trust economy is here

UK privacy watchdog warns adtech the end of tracking is nigh

Topsort an auctionbased advertising startup now valued at 110M after seed round

Adtech told to keep calm and fix its lawfulness problem

Mental health websites in Europe found sharing user data for ads

On Metas regulatory headwinds and adtechs privacy reckoning

APKPure app contained malicious adware say researchers

If the ad industry is serious about transparency lets opensource our SDKs

Ad exchange OpenX slapped with FTC fine for collecting location data on children

Instreamatic which inserts interactive voice ads into audio streams raises 61M Series A round

Boost ROI with intent data and personalized multichannel marketing campaigns

AdTech startup Tomi raises Seed funding to make real estate ads perform as well as ecommerce

B2B marketing tactics that can help move the needle

Sendlane raises 20M to convert shoppers into loyal customers

Three growth marketing experts share their best tools and strategies for 2020

Walmart acquires adtech startup Polymorph Labs to scale up its ad business

Getting more people to open your emails

Even the IAB warned adtech risks EU privacy rules

Invasive scheme spotted that foxes tracker blockers

Google and IAB ad category lists show massive leakage of highly intimate data GDPR complaint claims

Where will our data go when cookies disappear

Collect and leverage zeroparty data to personalize marketing and drive growth

Google acquires cloud migration platform Alooma

Why commerce companies are the advertising players to watch in a privacycentric world

eMarketer predicts digital ads will overtake traditional spending in 2019

Google pauses its ad sales in Russia Microsoft pauses sales

As ad dollars erode tech investments point the way forward for networks

5 growth marketing predictions for 2022

Most EU cookie consent notices are meaningless or manipulative study finds

The Justice Department has filed its antitrust lawsuit against Google

UK Council websites are letting citizens be profiled for ads study shows

Europe shows the way in online privacy

German antitrust office starts asking questions about online ad platform giants

Tackling touchpoints on your customers path to purchase

UK finally opens antitrust probe of Googles role in the adtech stack

Virtual product placement ads are coming to Amazon Prime Video and Peacock

InfoSum outs an identity linking tool thats exciting marketing firms like Experian

Cookie walls dont comply with GDPR says Dutch DPA

Alphabet Apple Amazon and Facebook are in the crosshairs of the FTC and DOJ

Hope and hype: Avoiding ad fraud in the hot connected TV market